Tuesday, April 21, 2009

Kiehl's for Earth Day: Tons of Ways to Give Back!

I wanted to let you know about Kiehl’s Earth Day initiative, an environmental and celebrity partnership which will raise funds for Waterkeeper Alliance.
This spring, Kiehl’s is introducing a larger size (16 oz.) of their Superbly Restorative Argan Body Lotion with a Limited Edition Label Art Series ($55). They are donating 100% of Net Kiehl’s Proceeds from the series to benefit Waterkeeper Alliance. The lotion is made with organic, fairly traded Moroccan Argan oil and the bottles are made from 100% Post Consumer Recycled packaging. Now that is Earth friendly!
They have partnered with four socially conscious celebrity influencers-- Adrian Grenier, Erykah Badu, Kelly Slater, and a team of students from Parsons The New School for Design--to create Limited Edition labels, for four truly unique and beautiful designs certain to become collectible items. Go to your local Kiehl's store and check them out yourself!

Robert F. Kennedy Jr., Chairman, Waterkeeper Alliance says: "With $100,000, the amount that Kiehl’s has set out to raise through the sale of this limited edition product, Waterkeeper Alliance will provide critical professional training to nearly 200 Waterkeeper Alliance organizations and develop climate change and post-carbon transition strategies at this year’s Annual Conference. Waterkeeper Alliance will convene top experts to increase leadership skills and fortify relationships that are essential to the successful guardianship of communities and watersheds around the world. We thank Kiehl’s for their continued support and praise them for their continued efforts to protect and preserve community waterways from polluters around the world.”

The limited edition body lotions are available in Kiehl’s free-standing stores on April 20, in time for Earth Day 2009, while supplies last.

In conjunction with the Limited Edition product, Kiehl’s has launched www.kiehlsgivesback.com, a web site designed to share the complete scope of thier partnership with their patrons. Through this new site, you can learn more about Waterkeeper Alliance and their partnership, and participate in two limited-time, web-only events:

EARTH DAY ONLINE AUCTION: April 22-April 24, 2009

Beginning on Earth Day, April 22, www.kiehlsgivesback.com will host a three-day online auction of 10 unique items to further support Waterkeeper Alliance. Featuring one-of-a-kind signed items donated by their partners, the auction runs for three days, April 22 through April 24 here, and 100% of all proceeds generated from this auction will be donated to Waterkeeper Alliance.

Auction items include:

* Adrian Grenier Autographed Season 4 - Entourage DVD Set (2 Sets)
* Best of Kiehl's Since 1851 - For MEN ($494 Value)
* Best of Kiehl's Since 1851 - For WOMEN ($493 Value)
* Kelly Slater Autographed AL MERRICK TUFLITE (SURFTECH) K-BOARD Surfboard
* Kelly Slater Autographed Biography – For The Love, by Kelly Slater, Jack Johnson, and Phil Jarratt.
* "ISREAL" LIMITED EDITION Poster, designed by Emek, signed by Erykah Badu and Emek
* "Moscow, Russia" LIMITED EDITION Poster, designed by Emek, signed by Erykah Badu and Emek
* PARSONS: Online Course: Hot Cities, Cool Solutions: Living in a Low-Carbon World ($570 Value)

These items are currently available for preview here, and bidding begins at 12:01 AM on Wednesday, April 22, ending at 11:59 AM on Friday, April 24.

10/10/10 ONLINE CHARITY EVENT,April 23-May 6, 2009

Since their inception, Kiehl’s has been committed to the service of our communities, and offering the highest quality products with honesty, integrity, and value to their customers. To further honor Earth Day and the environment, they are offering ten days of their ten top-selling products, for just $10. 100% of the proceeds of this event, up to $10,000, will be donated to Waterkeeper Alliance.

HOW IT WORKS: Beginning April 23, each day for 10 week days, they will offer 100 units of a single Kiehl’s product for $10, from 11 AM EST to 1 PM EST, for that day only. For example, on April 23, 100 units of Kiehl’s Marvelous Mineral Mascara in Black will available for $10 from 11 AM EST to 1 PM EST. That day’s offer ends at 1 PM EST, or, when all 100 units are sold. The next day, 100 units of another product will be offered during that time frame, and so on.

This event takes place during the business week only, and you can sign up here for daily alerts about each day’s product.

Kiehl’s products to be offered during this event will be:

* Marvelous Mineral Mascara, Black: April 23
* Coriander Liquid Hand Soap: April 24
* Close-Shavers Ultimate Brushless Shave Cream, White Eagle: April 27
* Creme de Corps (8.4 oz): April 28
* Facial Fuel (4.2 oz): April 29
* Abyssine Cream + : April 30
* Creamy Eye Treatment With Avocado: May 1
* Ultra Facial Cream (1.7 oz.): May 4
* Amino Acid Shampoo (8.4 oz.): May 5
* Superbly Restorative Argan Body Lotion (6.8 oz.): May 6

Love The Earth with Kiehl's this year!

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